I’ve spent twenty years watching B2B companies burn cash on tactics that feel like progress. They move nothing that matters. Ken Lundin here, and I’m telling you: most growth conversations are just noise. According…
I’ve watched 47 companies try building revenue operations in the last three years. Ken Lundin here. Most of them screwed up the same way. They hired a VP of RevOps before they knew what…
Most founders think go-to-market planning is a 30-day sprint. They’re wrong. That’s why their sales teams fail. Full GTM strategy implementation takes 6-9 months from positioning to first repeatable revenue. According to research by…
Revenue Operations vs Sales Operations: What’s the Difference and Which Do You Need? Most B2B companies hit $5M revenue with sales operations handling CRM, forecasting, and comp plans. Then growth stalls. The pipeline looks…
Most CEOs choosing a revenue growth strategy get sold one of three playbooks. Build it yourself (organic). Buy someone else’s revenue (acquisition). Or split the economics with a partner. All three work. All three…
Sales Operations Tools: The CRM, Forecasting, and Analytics Stack That Actually Works The average B2B services company uses 7.3 sales operations tools. Only 23% of those tools integrate with each other. That fragmentation costs…