Most advice on how to build a sales pipeline treats it like a data entry problem. Fill the CRM. Track the touches. Watch the funnel fill up. I’m Ken Lundin, and I’ve watched this…
Most sales onboarding programs optimize for the wrong outcome. I’m Ken Lundin. I’ve watched companies spend six weeks teaching product features. They cover competitive positioning and CRM hygiene. Meanwhile, their new reps sit at…
Google doesn’t read your content the way humans do. Neither does ChatGPT, Perplexity, or whatever AI tool your buyers are using right now. I’m Ken Lundin, and I’ve spent two decades watching founders pour…
I’ve seen it in every CRM I audit. I’m Ken Lundin, and I’ve walked through hundreds of pipelines. The pattern never changes. Half the deals sitting in your forecast are already dead. They’re zombie…
I’ve watched this pattern for two decades. The growth stage business that crushes it from zero to $3M suddenly can’t get out of its own way. Ken Lundin here, and I’m telling you the…
I’ve watched 47 founders make this leap over eight years. Thirty-one screwed it up the first time. The pattern is always the same. They wait until they’re drowning in deals they can’t close. Then…
By Ken Lundin, Business Growth Expert I’ve watched hundreds of B2B companies light money on fire in 2024. Most don’t even know they’re doing it. I need to tell you something uncomfortable. Your AI…
I’ve run calendar audit founders exercises with over 200 CEOs in the last three years. I’m Ken Lundin. I’ve watched the same pattern destroy growth velocity every single time. Founders swear they’re focused on…
I’ve watched dozens of B2B founders hit the same ceiling. You close every deal over $50K. Prospects won’t sign unless you’re in the room. Your team sets meetings and runs demos. They handle objections.…
I’ve spent twenty years watching B2B companies burn cash on tactics that feel like progress. They move nothing that matters. Ken Lundin here, and I’m telling you: most growth conversations are just noise. According…